Marketing Assistant at Safaricom Sacco Ltd.

The position holder will be responsible for recruiting of new Members, aggressively approaching potential customers with the aim of winning new business and cross-selling to existing customers. He / She shall be responsible for planning and implementing sales and marketing initiatives to realize set targets in membership growth, maximizing sales profitability, selling of the Sacco’s products and/or related services and activating dormant accounts.

QUALIFICATIONS:

1. Diploma in Sales & Marketing, Co-operative Management or a business related course from a recognized institution.
2. Customer Care training is an added advantage.

EXPERIENCE:

1. A minimum of 2 years relevant experience in a busy marketing environment.
2. Prior experience working in the cooperative movement will be an added advantage .

KEY COMPETENCES:

1. Passionate customer advocacy.
2. Deep understanding of changing market dynamics.
3. Motivation for sales.
4. Ability to uphold professionalism.
5. Microsoft Office proficiency.
6. Outstanding communication, interpersonal and negotiation skills.
7. Superb analytical skills.

Responsibilities

DUTIES AND RESPONSIBILITIIES:

1. Recruiting new members and following up to ensure they don’t fall into dormancy both individual and corporates.
2. Cross selling of Sacco products as per the set targets.
3. Support customer service and work closely with other departments on the execution of service delivery
4. Responsible for finding new leads, setting meetings, following up on presentations made and closing sales deals.
5. Build relationships with existing referral sources and cultivate new referral sources both internally and externally.
6. Work closely with the marketing team in arranging for events/promotions for new acquisition of customers.
7. Attend relevant Sacco exhibitions and meetings to recruit members.
8. Regularly provide feedback to the management on the acceptance of the products in the market and suggest changes that could provide energy to the sales efforts.
9. Assist in improving the visibility and brand image of the company.