Trade Marketing Specialist at Hessons Consulting Group

As a Trade Marketing Specialist at Hessons, you will be responsible for developing, implementing, and managing innovative trade marketing strategies that align with client objectives and business goals. You will play a pivotal role in building strong relationships with trade partners, creating impactful in-store activations, and driving sales performance. The ideal candidate should be a strategic thinker with a passion for trade marketing, exceptional analytical skills, and a proven track record of delivering impactful solutions in retail and trade environments.

Responsibilities

• Develop and implement innovative trade marketing strategies tailored to client objectives.
• Partner with sales and marketing teams to create impactful in-store activations.
• Conduct in-depth market and sales performance analyses to inform strategies.
• Build and maintain strong relationships with trade partners and stakeholders.
• Plan, execute, and monitor the effectiveness of trade campaigns, ensuring alignment with business goals.
• Optimize budgets and resources to deliver maximum value.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• At least 7 years of experience in trade marketing, with a track record of delivering impactful solutions.
• Proficiency in data-driven decision-making using CRM tools and analytics platforms.
• Exceptional interpersonal and communication skills to manage stakeholders effectively.
• Advanced knowledge of trade dynamics and retail operations.