Business Analyst - Digital Inclusion- Marsabit at Smart Regional Consultants (SRC)

• Are you passionate about data-driven decision-making and business innovation? Do you have a keen eye for market trends, business analysis, and strategy development?
• SRC is looking for a proactive and detail-oriented Business Analyst to support business development services, drive innovation projects, and provide data insights to enhance MSME growth.
• Location of this role will be in  Marsabit.

Key Responsibilities:

• Business & Market Analysis - Collect, collate, and analyze data to inform business decisions and innovation projects.
• Innovation & Strategy Support - Research and recommend new business opportunities, products, and process improvements.
• Project Management - Assist in defining project scope, developing business requirements, and supporting business readiness plans.
• Market Research - Conduct research on approved innovation projects to determine viability and commercial potential.
• Business Support Services - Work closely with SRC teams and consultants to provide financial, marketing, and operational support to MSMES.
• Stakeholder Engagement - Collaborate with internal teams, consortium partners, and external stakeholders to ensure projectsuccess.

Qualifications & Requirements:

• Diploma or Degree in Sales & Marketing, Digital Marketing, or a business-related field.
• Professional certification in Sales & Marketing is an added advantage.
• 2+ years of experience in business analysis, data collection, and market research.
• Strong analytical and problem-solving skills with the ability to interpret business trends.
• Proficiency in data analysis, reporting, and market intelligence tools.
• Excellent communication, negotiation, and stakeholder management skills.
• High level of integrity, ethics, and attention to detail.
• Ability to work in a dynamic and fast-paced environment.