Digital Agency Sales Representative - HFDI at HF Group

Principle Accountabilities

Sales of properties listed with the digital property business unit

• Promote and sell both public and private developed properties to eligible clients.
• Generate leads through activations, referrals, property expos, and online campaigns and manage them to closure
• For publicly developed units, vet the clients to ensure they qualify for the various categories of affordable housing products (social, affordable and market)
• Convert prospects into buyers through product presentation and guided client engagement.

Follow-Up on 10% Initial Payments

• Ensure customers make the required 10% deposit within 7 days of booking.
• Send reminders, make follow-up calls, and document payment statuses.

Collaboration with Portfolio Officers

• Work closely with portfolio team to facilitate seamless transition from sales to closure.
• Manage the relationships until the handover of their units
• Manage the relationships until the handover of their units

Offer Letter Execution

• Track preparation and timely signing of offer letters with clients.
• Ensure clients understand the terms outlined and guide them through the execution process.

Support on Sale Agreement Execution

• Liaise with portfolio officers and the legal teams to ensure timely preparation and signing of sale agreements.
• Assist clients in scheduling appointments and submitting necessary documents.

Client Documentation

• Ensure proper documentation is submitted to relevant teams for processing.

Customer Education & Product Sensitization

• Educate prospective clients about property purchase processes, eligibility, and payment plans.
• Conduct site visits, community briefings, and customer information sessions as needed.

Key Competencies and Skills

• Astute negotiation and persuasion skills
• Knowledge in real estate sales
• Familiarity with CRM tools and lead tracking systems
• Proficiency in digital sales tools
• Knowledge of Microsoft office suite
• Excellent communication
• Strong coordination and follow-through.
• Customer-centric and responsive to client needs

Minimum Qualifications, Knowledge and Experience

• Minimum 3 years of experience in real estate sales.
• Prior experience with an insurance company or a bank is preferred.