Head of Sales & Marketing at Nairobi Safari Club

Summary:

The holder of this position will lead the development and execution of strategic Sales and Marketing Plans and initiatives that maximize profitability for the hotel in order to achieve budget, revenue and market share targets.

Key Responsibilities:

1. Direct the hotel in the development, implementation and achievement of their annual business and market plan objectives.
2. Provide leadership, guidance and assistance relating to the execution of marketing and sales functions, policies and standards as established by the company.
3. Provide strategic revenue management plans within the hotel to include; rate development, establishment of group thresholds, space utilization policy, deployment strategies through the review of competitive data, demand analysis and market mix management.
4. Oversee the management, training and career development of sales staff.
5. Assure effective utilization and adherence to standards relating to current systems in place at the hotel.
6. Ensure effective utilization of Profit Pack and other utilized Selective Selling guidelines to maximize revenue contribution from all segments.

Qualification & Experiences:

1. Bachelor’s degree (Marketing option) or equivalent; additional/advanced degree coursework in business preferred.
2. Substantial operations/ sales leadership experience; preferably 5 years or more.
3. Administration, marketing and communications a plus.
4. Proven track record of successes in achieving revenue objectives.
5. Extensive knowledge of marketing, negotiating and sales procedures associated with the hotel industry.
6. Ability to effectively deal with department heads, customers and team members, some of whom will require high levels of patience, tact and diplomacy.
7. Ability to perform critical analysis.
8. Excellent spoken and presentation skills.