Senior Business Development Officer – Digital Business at Madison Group Limited

The Senior Business Development Officer – Digital Business position will be located at the Company’s Head Office. The role reports to the Assistant Business Development Manager – Digital Business and will be responsible for acquisition and growth of business from digital channel.

Key Responsibilities

• Support business growth through acquisition of new customers via the Digital Channels.
• Drive usage and adoption of digital products and services to increase customer activity and transaction volumes.
• Identify, engage and onboard prospective customers through digital-led campaigns and targeted acquisition strategies.
• Work closely with internal teams (Digital, Marketing, Product and Operations) to execute customer acquisition and retention initiatives.
• Monitor digital channel performance and provide insights to improve customer journeys, conversion rates and overall experience.
• Support customer education and provide guidance on digital platforms to improve engagement and reduce drop-offs.

Qualifications, Experience and Competencies

• An undergraduate degree in Business, Marketing, Finance, IT or a related field.
• At least 2 years’ experience in Digital business development activities such as customer acquisition, management of client webinars, digital sales, and digital channel support (preferably within financial services).
• Knowledge of digital financial platforms and customer onboarding processes 
• Strong analytical skills with the ability to interpret performance data and recommend improvements.
•  High level of maturity, self-drive and ability to work with minimal supervision.