Equity Bank Limited (The "Bank”) is incorporated, registered under the Kenyan Companies Act Cap 486 and domiciled in Kenya. The address of the Bank’s registered office is 9th Floor, Equity Centre, P.O. Box 75104 - 00200 Nairobi. The Bank is licensed under the Kenya Banking Act (Chapter 488), and continues to offer retail banking, microfinance and relat...
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Design and develop customized programs to achieve the desired revenue from the base
Carry out Customer activations and campaigns
Monitor and develop initiatives around revenue sources such as cash out, airtime and bundle purchase, person to person transfer, pay bills, loans, savings, and cash out
Design, manage, analyse programs and offers to create stickiness of the base to the network and reduce churn
Design and roll out targeted promotion for inactive users to engage on products on the network
Collate and present data that aids management in understanding revenue trends, product performance and customer activity as inputs for business decision making
Analyse and report campaign results to the business unpacking all variances against target.
Report projections on business growth as impacted by customer trends on existing and new products
Report on resource allocation, budget spend and execution for brand, above the line initiatives, trade marketing designs and execution within given guidelines.
Qualifications
Bachelor’s degree
1 year of experience in administration
2 years of experience from financial and or telecommunications will be an advantage